Training

Training

Quantifying the dollar value impact of UX research with Lego

Quantifying the dollar value impact of UX research with Lego

The team at Lego were looking for ways to calculate the dollar value impact of their UX research work.

The team at Lego were looking for ways to calculate the dollar value impact of their UX research work.

Outcomes

The team left with a much stronger approach to UX research impact calculations and was able to apply the methodology immediately to their work.

The team left with a much stronger approach to UX research impact calculations and was able to apply the methodology immediately to their work.

Process

Rex met the Lego team at their London office for training. The session covered how to do ‘impact sizing’ which involves assigning a dollar value to the impact created by an activity.


This training included:

  • Step by step guidance to complete calculations in excel.

  • How to calculate the savings created through doing rigorous UX research that redirects organisational priorities.

  • How much poor customer experiences cost in terms of customer support and how you can demonstrate

Rex met the Lego team at their London office for training. The session covered how to do ‘impact sizing’ which involves assigning a dollar value to the impact created by an activity.


This training included:

  • Step by step guidance to complete calculations in excel.

  • How to calculate the savings created through doing rigorous UX research that redirects organisational priorities.

  • How much poor customer experiences cost in terms of customer support and how you can demonstrate

Testimonials

I love how actionable the masterclass was - I have already started using the impact calculations in my work the very next day.

I love how actionable the masterclass was - I have already started using the impact calculations in my work the very next day.

Suzi Ross,
Lead UX researcher

Suzi Ross,
Lead UX researcher

Ready to work with us?

Reach out and we’ll get back to you within two business days.

Ready to work with us?

Reach out and we’ll get back to you within two business days.

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©️ 2025 Rex

Your UX research partner in Southeast Asia

Subscribe to our newsletter

©️ 2025 Rex